redesign review: diet coke
Diet Coke is the first major brand to ring in the new year with a fresh look. The big push for this rebranding was the introduction of four new flavored variations of Diet Coke. Coke has been shoehorning their Freestyle machine in anywhere they can, from movie theaters to fast food chains. While I appreciate the quick access to any flavor your little heart can dream up, I’m more of a traditionalist, and I side eye the leftover drips of fluorescent pink falling into my cup of soda.
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